Sometimes the best advertising campaign you can devise is one that includes networking with other small business owners with the same target you have.
I recently started building more MomPacks, which is an idea created by MomPack. It is an excellent resource for work-at-home moms and small business owners. My goal is to fill my packs with as many fillers as possible and have them ready for a consignment sale mid-August. In making this packs, not only do recipients get others' information, but I will also have my business name on the pack topper and business information contained in the packs.
These packs are fun to receive. You open them up and get to look at all the neat information that, sometimes, you've never seen before.
I've heard some people say they've never gotten business from the packs. Some have had successes. The way I look at it is that if you spend $30 on making and shipping fillers for these packs (which range from business cards, post cards, and small catalogs) and you get ONE sale from that investment, you have a potential to turn that sale (no matter how big or small) into something MUCH more. That's one new person to add to your list of potential repeat customers, and that is worth its weight in gold in these hard economic times!
Finding others like you, like what MomPack is all about, will open up so many new doors for ideas and potential customers. Please, if you are serious about your business, visit MomPack and become a member of their Yahoo group. It's worth every minute you can spend with the group.
Wednesday, August 6, 2008
Networking can make the best advertising!
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1 comments:
Hi. Just surfing some sites and came across yours. I love it :) I'll be checking back for more.
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Jennifer Taylor
listing.thesocalledme.net
topsite.thesocalledme.net
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